The Currency of Greenwashing is Ignorance

Written by: Anne Gillespie - Director of Industry Integrity, Textile Exchange

WaterThe other day I stepped in a puddle of water in my sock feet and I was instantly and profoundly overwhelmed by how quickly it happens and how long it takes for my sock to dry. It seems grossly unfair that such a quick, innocent oversight could result in such an annoying and long-lasting result.

The same is true with integrity: after just one, seemingly small, 'lapse' in diligence, the next thing you know your whole order of organic cotton t-shirts can no longer be sold as organic, or a publicity crisis erupts over invalid recycled content claims, or worse. [Read more]