NewMerino is a brand of certified Australian merino wool.
We provide direct access to Australian merino growers who we select and qualify as \Preferred Producers\".
Using our proprietary certification system and 'chain of custody' we provide direct access to merino fibre which has full traceability and assurance about the integrity of the attributes that are claimed.
Examples of attributes include:
Sustainable farming systems
Holistic management practices
NewMerino works with brands and retailers to match the best possible quality with integrity of the supply chain through a certification and trace back system."