2021 MCI Social Media Kit

Social Media

We ask that all social media posts tag @Textile Exchange (handles below) and reference the hashtag #MaterialChangeIndex. A few sample blurbs are shared below. 

Textile Exchange Social Media Handles 

Twitter: @TextileExchange 

LinkedIn: @Textile Exchange 

Instagram: @textileexchange 

Facebook: @TextileExchange 

Hashtags 

#MaterialChangeIndex 

Sample Blurbs 

SHORT: 

We’re proud to participate in @TextileExchange’s #MaterialChangeIndex to demonstrate our transparency and commitment to more sustainable materials sourcing. More at: MCI.TextileExchange.org 

We’re proud to achieve [Level X] in @TextileExchange’s #MaterialChangeIndex for our holistic approach to more sustainable materials sourcing. More at: MCI.TextileExchange.org 

LONG: 

Resources are at risk. It’s time to take action. 

@Textile Exchange’s #MaterialChangeIndex is the largest peer-to-peer comparison initiative in the textile industry. It tracks the apparel, footwear and home textile sector’s progress toward more sustainable materials sourcing, as well as alignment with global efforts like the #SDGs and the transition to a #circulareconomy. 

We’re proud to participate and demonstrate our transparency and commitment to more sustainable materials sourcing. More at: MCI.TextileExchange.org 

Download Assets

We have created a number of social media-friendly visuals that you can use to promote your participation. You can access hi-res versions of these visuals below. 

MCI_Race-to-the-Top
MCI_Cotton
MCI_Goat-Wool
MCI_Denim
MCI_Down
MCI_Leather
MCI_MMCF
MCI_Polyamide
MCI_Polyester
MCI_Rubber
MCI_Sheep-Wool

Badges

If you were eligible for the overall Material Change Index Leaderboard, you are able to view your performance band in your scorecard. This comes with one of the following associated badges: 

  • Level 1: Developing 
  • Level 2: Establishing 
  • Level 3: Maturing 
  • Level 4: Leading 

All participants receive a Creating Material Change participant badge. You can access hi-res versions of these visuals in this folder:

Badge 0 - Participant 2020
Badge 1 - Developing 2020
Badge 2 - Establishing 2020
Badge 3 - Maturing 2020
Badge 4 - Leading 2020