Share your feedback on the Materials Matter Claims and Labeling Policy draft
Textile Exchange is pleased to announce that we have launched the public consultation on the draft Materials Matter Claims and Labeling Policy.
The Materials Matter Claims and Labeling Policy (MM-POL-301-V1) provides clear requirements and guidelines for entities looking to communicate about Materials Matter certification and/or Materials Matter certified products.
This is an opportunity for all stakeholders to share their feedback on the proposed criteria in this important policy in our standards system. The Materials Matter Claims and Labeling Policy has been developed alongside the Materials Matter Standard to ensure alignment and create a more robust and credible system for making claims.
While there are aspects from the current Standards Claims Policy (TE-301-V1.3) that will remain, the draft Materials Matter Claims and Labeling Policy introduces updates that aim to create a more robust, credible, and user-friendly system. The key changes include:
- Introduction of new claims categories
- Streamlined and increased minimum content percentage thresholds
- Extension of the approval process to cover all claim types, including retailer claims
- Implementation of a centralized claims management system for claims approvals and maintenance
While it is important for us to be able to hold an open consultation on the draft of this policy, please note that there are areas of work that are still under development. Where applicable, initial considerations are included, primarily on the following topics:
- Sourcing claims
- Mass balance claims
- Recognition claims
- Commitment claims
- Trademark and label use guidelines
The Materials Matter Standard will be accompanied by a new certification mark and label as part of a comprehensive update to the claims and labeling system. These designs are still under development and are not included in the current draft policy.
Consultation timeline
The Materials Matter Claims and Labeling Policy draft is open for feedback from January 8, 2025, until March 10, 2025.
We value your input and encourage you to read through the draft policy and share your feedback using the forms below:
- Read through the draft Materials Matter Claims & Labeling Policy here and share your feedback using this form.
If you have any questions on the policy revision, please reach out to standards@textileexchange.org
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